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WHOLE NEW WAY TO CARE FOR YOUR HAIR

A clean and color safe line designed to keep you coloring, styling, and thriving without damage.

5 NEW PRODUCTS, 1 POWERFUL ROUTINE

LOVE THAT GOES BEYOND

Consciously made, beautifully crafted.

NO NASTIES

Free from sulfates, silicone, parabens, artificial dyes or DMDM hydantoin.

LESS WASTE

Up to 97% biodegradable formula & sustainable packaging.

MADE FROM THE EARTH

Sustainably sourced shea butter, babassu oil, Amazonian nut oil & more.

WE ❤️ ANIMALS

No animal testing & vegan formula.

SEE HOW YOUR 'DO GETS DONE

Ready to repair? Watch us in action.

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